10 SEO Tips To Help You Outrank Your Competitors On Google


Thursday December 26, 2019

10 SEO Tips To Help You Outrank Your Competitors On Google


December 26, 2019

The best way anyone can beat their competitor is by providing better service and products. Add a good marketing strategy with the quality of the products and you are unstoppable. Your competitors will then follow you. We are living in the digital world. People and businesses are online. It is all due to the internet and social media platforms. And the website is the best way to promote your business or personal brand online.

Online marketing depends on several things. SEO (search engine optimization) of your website and content is an important part of online marketing. For this, many SEO Service Companies are offering their services.

The question here is why do you need SEO? The answer is to rank better in the search done on search engines like Google, Bing, etc. Among all the search engines present in the market, Google is the market leader. The search engine market share for Google was 88.47 % as of April 2019. This data is for global searches across all search engines. Now you know the reasons for good SEO and the importance of higher ranking on Google. Since the majority of searches happen on Google, you want it to consider your business first. A good SEO Services Agency will plan and work towards helping your business achieve that.

In this article, we have brought ten tips of SEO through our years of experience that will help you get ahead of your competitors.

Understand The Google Algorithm- Google keeps changing the algorithm for search. It is a process to upgrade and continuously ensure a smooth experience for users. Keywords are very important for search engine optimization. Most of the SEO professionals focus their work on the keywords only. But the best results will come if you understand Google and its various services. We are the best SEO Company in Dubai, which keeps updating along with the Google algorithm. This way we are better prepared to plan and execute. Our SEO plans are always following the changing algorithm of Google.

Get More Google Reviews- This is also one very fast way to help Google recognize your work. Google loves to serve the best services to its users. As a business, you will want more people to recognize your brand. Google reviews are the place where your customers share their testimonial about the quality of your services or products. If your competitor is doing better than you are on the search, results then check their Google review too. Along with this, you should get reviews from as many sources possible. Even a testimonial on social media is considered.

Put Yourself On Google Map- More people are now using Google Maps to reach their destination. This is slowly picking up but more SEO professionals have now realized the use of Google maps for better ranking. Embed Google Maps on your website. Users searching for things near you will be able to see you too. Google maps automatically suggest local cafes, restaurants, hotels, and hospitals. This way you can place yourself well even on Google maps for better ranking on the Google search.

Use Google Adwords- Google offers this paid service to help businesses be seen. Organic ranking is the ultimate objective but it is a long-term process. You can use the paid ads to get some visibility immediately. Later on, you can build on this your organic ranking. One thing you must remember that even this paid service requires proper planning. Otherwise, you may end up wasting your money with no results. You can search for top ranking keywords and even purchase them. You need to be an SEM expert to handle paid campaigns, budget management, positive keywords, negative keywords, etc. You must know how to balance all the factors together.

Optimize The Website For Mobile Friendly- When the majority of searches are now happening through mobiles, you need a responsive website. This means your website display should adjust as per the changing screen size. Google gives preference to mobile-friendly websites. So whenever the list of the business for a particular keyword comes Google ranks the responsive sites first then others follow.

Improve The Page Loading Time- Well this is not a difficult thing to understand. Slow websites are a strict no. Users want speed and prefer a faster loading website. Most of the users do not spend too much time waiting for the website to load. They skip and go to a similar site for what they are searching for. And they are all your competitors. Google penalizes the websites with slow loading and appreciates faster loading ones with a higher ranking. From time to time, analyze the speed of your website, find the error and remove them.

Use Google My Business- Very few SEO experts include Google My Business as part of their optimization strategy. It is the best way to reach the local market. Always remember that Google gives preference to the services it offers. Again, this is free to use service. All you need to do is to create a business profile and fill the details. Google fetches information from this to show its users nearby businesses based on their keyword searches. We are the top agency for Search Engine Optimization in Dubai. Our team has experience working on diverse businesses and helping them rank high on Google.

Have A Good Meta Description- Till now; you must know how important the keywords planning are for better search ranking. Content that with the focus on the keywords helps boost the optimization for the search engines. Google loves quality content that offers information to the users and is engaging. Including blogs into your website brings more traffic and improves conversion. But, along with the good content, you need to write proper heading and Meta description that includes your keywords too.

Have A Simple Site Map For Your Website- Many web developers put their entire effort into navigation designing. Also, they focus on the layout of the website but forget to put a simple site map. The website map helps the user to know the details of the website making it easy for them to access the site. You can also submit your site map on Google that helps the Google bot to scrawl better and index your pages.

How Do I Improve My SEO Ranking in 2020?

Include Voice Search Option- We are into the 21st century and almost two decades have gone. Voice search is the future with already mobile contributing highest among sources of searches. Adding a voice search on your website will take you ahead of your competitors’ many miles. It is because they are busy with the AI chatbots and you are adding both to jump pass them.

Now Go Outrank Your Competitor: 

These ten SEO tips are based on both on-site and off-site SEO. While planning your SEO procedure just include these steps and see yourself outrank your competitor on Google. In case you would like to discuss you can contact us and we would be very happy to help you.

What Is Mobile App Development & How Mobile App Is Important In Your Business?


December 23, 2019

Welcome to our blog! You are here because you are looking to understand what Mobile App Development is or why do businesses need them. So, you are nodding in confirmation. Just answer one simple question what is the one thing you cannot live without other than food.

Hint! It is a handheld device with the power of digital.

Your guess is right. It is a mobile phone. And your smartphones contain a huge number of mobile applications performing various tasks for you. Apps make life a lot easy. This is the reason more than 86% of the total time spent on iOS and Android connected devices is on mobile apps. Poor browsers have only 14% of the share. We are the top Mobile App Development Company in Doha with a number of successful project experience. Let us explain to you.

What is Mobile Application Development?

It is a process of writing codes and developing software that interacts with both the hardware and software of mobile devices. The use of this app can be for the personal assistant level or for assisting at the enterprising levels. They are different from traditional web applications.

Importance of Mobile App in Business

Since the number of mobile users is increasing and more people are buying online, mobile apps are a great way to bring your customers. Through mobile development, you also stay afloat with the competition. The following benefits of the app will further help you to order your business mobile app immediately:

Helps Build Your Brand Recognition- Every business needs to ensure that they build their brand value in the market. Then the second step comes recognition of that brand among the customers. We are the best Android App Development Company with continuous experience in building brand recognition of our clients. A great mobile app helps in brand building and increasing its recognition.

Helps Increase Customer Loyalty- With technology evolving, the traditional methods of advertising are slowly losing their sheen. The customers visiting your mobile app will get a lot more personalized information. It will help you build a connection with them. You can plan a loyalty program for them and easily track them.

Helps Into On The Go Marketing- The best part of having a mobile application is that customers can use it from anywhere and at any time. It gives you a good option of on the go marketing and builds your brand. It also helps increase conversion rates.

Read this also  10 Reasons For Building Mobile App With Ionic Framework

Better Customer Satisfaction And Engagement- Mobile apps are the best way to offer your services to the customers. They can interact with your customer care team or sales team. This way you are eliminating any delay in service. Also, through feedbacks and discounts, you can easily keep your customers engaged.

Conclusion- The present time demands mobile app development for business. Customers find it better to shop online through apps. This is enough reason you should have an app. You can always reach us for more information.

10 Reasons For Building Mobile App With Ionic Framework


December 20, 2019

Reasons To Choose Ionic Framework

You are looking to make your app but finding it difficult to choose from the native or cross-platform framework. We are a top mobile app development company with several projects experience. Here we give you a solid ten reasons for building a mobile app with the Ionic framework.

Easy Testing

You may find most people putting this point at last. But we believe testing is one step that needs focus. Many times mobile development projects extend pass their deadline because the testing process is lengthy and cumbersome. We are an experienced mobile app development agency that understands the need for testing. Here the Ionic framework makes life a lot easier. It is easy to test the mobile app on a desktop browser or even simulate a test for both iOS and Android app using Cordova commands. Testing is on mobile browsers or safari in iOS devices is also easy. You get the option of remote debugging. The best part is that you can check the app as a native or hybrid app on an actual platform to get an actual idea of the functioning of the app in the real environment.

Has One Code For All

Android app and iOS apps need very different languages and environments to build. So, building a native app for them needs a good time investment. Ionic gives an option of the flexibility of building cross-platform apps without any problem. As the best android app development company in UAE, we give out best to ensure high-end user interface with all the functionalities. With Ionic, you can reuse the same code to build apps for different platforms that saves a lot of time from rewriting codes.

It Is Open Source And Free

As a business, you will want to cut down on the extra expenses to manage well. Here Ionic platform is a great help to keep the cost of the app development in the limit. You are already spending a good amount on the research, designing, and marketing of the application. When other frameworks are costly to use, Ionic is free. As a top iPhone app development company in Dubai, we focus on using the framework that is stable, fast, and reliable and simulates native feel efficiently. The ionic framework offers you all.

It Has Great Community Support

It is always a challenge to understand the framework to use it to full potential. Ionic offers the benefit of a highly active community because it uses popular technologies Cordova and Angular. You can easily find a blog for your questions or connect with a member who will be happy to help you. The founders themselves are very active in solving the problems of new developers.

Great User Interface

The Ionic framework comes with a beautiful UI. The elements present have predefined styling. This gives all the elements look and feel of the native elements. The Android apps get the Machine design touch and iOS will have the latest look. It makes designing prototype faster and simple no need to add own touches.

Useful Native Plugin

Plugins are the small pieces of code in JavaScript format that enables your app to perform multiple things like a native app. In Ionic, Cordova plugins give access to different features of operating systems such as the battery, camera, location, log access and more. Thus, the plugins enhance the performance of the app and you need to add only a few simple codes while developing.

Read Also – Hybrid Vs Native Mobile App Which Mobile Application Is Useful For Business

You Get The Best Of Angular

For mobile and web app development Angular is a very popular choice of the development framework. In Ionic, you get the best of Angular JS for building application structure and other features. Ionic uses the syntax extending of HTML for including the components of the app and data binding. Thus, it is easy to build high performing mobile apps on the Ionic platform.

Access To Latest Web Technologies

The ionic framework gives to the advantage of both Cordova and Angular in one place. Adding to it, you can also use TypeScript that allows you to use features of ES6 JavaScript. They keep updating and adding new technologies.

Keeping The Project Cost Low

If you can save some cost you should save it without compromising the quality of the product. Ionic saves a lot of time and money by providing development for both iOS and Android in a single platform. It is a lot easier for the developers to make changes and fix bugs on a single platform than on multiple. This is the reason it is the best place for cross-platform app developing.

It Has Powerful CLI

Ionic has a simple CLI (command line interface). It makes it very easy to create a new project, compile your project to native projects or anything you want. As a developer, you love this tool because it makes your life a lot simpler.

Conclusion

We hope these reasons are enough to start using Ionic and create impacting apps. In case you still have, questions feel free to contact us. Read more about Ionic.

What Is e Commerce, Its Types & The Important Of e Commerce Websites In Business Growth?


December 17, 2019

What is e Commerce – For the past decade, the global economy is in a revival state. After the global recessions in 2008, businesses have to design new strategies for growth. When we talk about business, it is not about only survival but growth also matters. The rise of the online business model is one way to achieve better growth. This gave birth to eCommerce for businesses; you use the power of the internet to sell your products and services.

What is the Meaning of e Commerce?

eCommerce or Electronic Commerce is buying and selling goods, products, and services online. To avail of the services, you need an internet connection but no physical store necessary. When you transfer money, funds, and data, they are considered Ecommerce. Some of the leading eCommerce companies in the world are Amazon, Alibaba, Flipkart, Shopify, eBay, Quikr, OLX, etc. As per an estimate, global retail eCommerce will reach about 27 Trillion USD. This is growing at the rate up and over 20% for the past 5 years. To carry out the eCommerce business, you need a business Ecommerce website. For that, you need to hire a good eCommerce web design company.

What is eCommerce Website?

They are online portals, which contain a list of products and services to display. And facilitate online transactions for their buying and selling. In the early days, emails and phone calls were the ways for eCommerce. Now, a single website has the entire feature. We are the best eCommerce website design company in Dubai, offering years of experience in eCommerce website development.

Different Types Of eCommerce Models

Keeping the parties involved in the transactions, Ecommerce is classified into four categories.

Business-To-Business Model- This is the first type of eCommerce where business-to-business transactions happen. Here one business is selling and the other one is buying. There is no involvement of the final customer in this model. The online transaction is only between the manufacturers, wholesalers, retailers, etc. 

Business-To-Consumer Model- In this model, companies directly sell their goods and services to the consumer. The consumer browses the website of the company, looks at the products, pictures, and read reviews. After satisfaction, they place their order and the company ships them the product directly to their address. Some of the examples are Amazon, Flipkart, and Alibaba, etc.

Consumer-To-Consumer Model- This is a very simple model. Here the consumers are directly in contact with each other. No company involvement is seen in this. The people sell their goods, assets or services directly to an interested party. The most common goods traded are cars, bikes, beds, electronics, etc. The well known OLX and Quickr work on this model.

Consumer-To-Business Model- It is a reverse business model to B2C. In this, the consumer provides products or services to the company. For example, an IT freelancer who sells his software to a company.

Read Also – How Can I Make My ECommerce Website More Attractive

Importance Of eCommerce Website In Business Growth

The first half of this article covers details about eCommerce. Now, in the second part, we will cover why eCommerce is important. Any doubt you have until now will be cleared. After reading this, you will know exactly why you should start planning your eCommerce website.

Increases Your Customer Base- Every business needs new customers along with the existing ones to achieve growth. If you are a local business with a physical store, eCommerce website helps you to sell anywhere in the world. There is no geographical limitation. Adding to this emergence of mCommerce is also boosting online business.

Building Brand Presence- The biggest advantage of e-Commerce is it helps boost your brand presence in the market. Your customers can recognize you better. This converts into a higher sale. Proper SEO of the web pages brings more business and increase brand value.

Marketing At Reduced Price- Businesses need extra money in hand to plan growth. At the same time, they cannot compromise with marketing because that brings customers. By going online, you reduce the cost of your marketing. You do not need too many personal to handle marketing or traveling. Also, the cost of marketing through social media and paid Ad services by search engines is a lot less than traditional ways.

Can Influence The Customer With Minimal Effort- Manually it is difficult to follow up on the leads one by one. Automated emails and messages help to reach more customers. The website is live 24*7 that means the customer can anytime visit your website and make a purchase.

Analytics For Better Decision Making- The advantage eCommerce websites offer is that you get complete data on your customer behavior. You also get to know what are your most selling products and services. You can easily make decisions based on them.

Conclusion

Better conversion rates and customized offerings make eCommerce a better choice. Along with this, more people now prefer to shop online. We bet these are enough reasons to have your eCommerce website for better business growth.

Hybrid vs Native Mobile App Which Mobile Application Is Useful For Business


December 10, 2019

Native vs Hybrid App – We are virtually living in the world of mobile applications. You have apps for learning, health, gaming, shopping and many more. Businesses are building mobile apps to reach their customers. They are one of the best ways to market products and services. But the problem arises when they have to decide on which type of app best suits their business. We have mobile application development services, with years of experience and many projects. This blog provides easy to understand pointers that will help a business choose the right mobile application for them. So, if you are still struggling to choose between hybrid vs native mobile apps, read the complete blog.

What Is A Native App?

In simple terms, they are the mobile applications that are built for a single platform. The programming language is also specific for that platform. With the native apps, the company has to make two separate apps for iPhone and Android. The technologies also vary as per the platform. Since the technology is better suited for the particular platform, the working is also very smooth.

Key Advantages Of Native Mobile Apps:

>They have greater performance due to access to all functionalities of the device

>They are more responsive and faster

>They have better user experience

>The developers are better able to use features of the platform

>They give more interaction and smoother functioning in user input and output

Limitations Of Native Apps:

>It is on a slightly costly side on developing a native app

>It takes longer development time as is a slow process

>It requires the developer to be well trained in the programming languages of the platform. Our mobile app development company in Dubai has expert app developers.

What Is A Hybrid App?

In simple language, these are the websites put into a container, which uses specifically designed APIs to get the fundamental features. Similar to the native app they can also be downloaded from the AppStore. They have two parts, one is the back-end part built on coding languages. And the second part is the native shell that is downloadable. React Native, Xamarin and Ionic are some frameworks for building hybrid apps.

Key Advantages Of Hybrid Mobile Apps:

>The cost of development is low making them less expensive.

>They are easy to maintain.

>They are simple to build and test.

>The time is delivery is fast.

>It is usable on all platforms.

Limitations Of Hybrid Apps: 

>They are less interactive than native apps.

>The user experience is moderate.

>They depend on third party wrapper.

>The speed is slower than native apps.

See Also – How Much Money Can You Earning From Apps

Which One To Choose?

Ok! Now you know the differences between both the apps. They are completely different with different roles. You need separate native apps for different platforms. On the other hand, hybrid apps work on both platforms with minor tweaks. The companies need to manage their funds and at the same time ensure business growth. In most cases, they prefer the hybrid app to manage their budget and marketing.

How Good Graphics Design Make Your Business A Brand


December 6, 2019

Graphic Design – Let us start with a simple question are you just a business or a brand. And what differentiates these two. If you are part of the crowd and following the same routine as others then probably you are just another business. However, if you dare to be different and showcase your values then you are a brand.

In this highly competitive market scenario, graphic designs help you to stand out. A good graphic design agency will help you achieve just that. Your logo is the simple form of graphic design representing your brand. You can even build up with brochures, visiting cards, packages, books, magazines, etc. as some of the other graphic designs. We have brought some proofs that show good graphics design-build a brand out of your business.

Importance of Graphic Design In Business Marketing

It Gives Best First Impression For Your Business- As a brand you want your customers to buy your product in the first look. Smart packaging designs help give that first impression to your customer. Yes! The good quality product must follow this; otherwise, it will not work again. We are your designing company in UAE with diversified work experience.

It Helps Establish a Company’s Brand In The Market- Logo is one simple design that helps build your brand identity. It forms the part of packaging, websites and visiting card. People remember your brand through your logo. A famous example is the red, white blue globe for Pepsi. We are the best graphic design agency in Dubai that focuses on creating the brand presence of its clients.

It Helps Convey A Consistent Brand Message- Everyone knows that a single image can convey messages equal to a thousand words. Your customized visual design will represent your brand and will provide consistency in your message. As the leading graphic design agency in Dubai, we know good design increases the engagement with the customers.

It Improves The Readability Of The Content- Whether it is on the website, package, brochure or any other item the design helps improve readability. For blogs, also it increases retention time. Images and visual designs increase the return on investment by increasing the conversion rate.

It Gives Higher Visibility To Your Advertisement- Nowadays; mix advertising through traditional ways of flyers, brochures and posters with social media marketing is the best way. Both require quality graphic designs to increase their reach among the audiences. The great design increases the visibility of your advertisement.

It Makes Your Brand More Memorable- This is probably the most important reason of them all. Once your brand’s memory has been created in the mind of your customers, they will ask for your product and services over your competitor. Good graphic design creates visual memory to match the quality of your product with it.

Read Also – 5 Things You Didn’t Know About Graphic Design

To Sum Up

Visual designs have better memory retention than texts. This is the main concept that makes good graphic designs a better option to build your brand. We combine your business and graphics to build your brand.

What Is The Best SEO Tips Of Quick Ranking In 2020?


December 2, 2019

How Do I Improve My SEO Ranking in 2020?

Many people ask us: How do I improve my SEO ranking? You have the best-looking website but your SEO ranking in the search is not as you wanted. It is high time now that you put out your thinking hat and prepare your SEO (search engine optimization) plans. It does not matter whether you have an in-house team or you have hired an SEO service company. The most important thing is that your audience should be able to find you while searching. You want to rank on Google. So today I am going to show you SEO Tips to Rank on Google in 2020.

In marketing, SEO plays a very important role. It helps to bring in more leads and high-quality visits to your website. The general practice will give you a few clicks and searches, but following a proper plan will boost your rankings quickly. 2020 is fast approaching and New Year holds new opportunities. As an SEO services agency, we know the importance of planning to stay ahead. With this blog, we are sharing some of the best SEO tips that will keep your rank higher in 2020.

Best SEO Tips to Rank on Google in 2020

Think As The User- To start with, you need to recall why anyone goes searching online. If you can give the most accurate answer to the query, then you will rank better. It is a simple SEO. Also, do some homework on the changing algorithm of search engines like Google and Bing. It will give you an idea about the platforms. We have been offering search engine optimization in Dubai and many regions globally. We understand the importance of local searches. Among all these, do not forget the customer. Prepare a list mentioning the questions your customers are asking online and another list with your solutions. Comparing your method and competitor’s method will help you plan well.

Remember Speed Matters- Your customer sticks to your website if you have good speed. This is also one important ranking factor in Google. As the best SEO Company in Dubai, we ensure quick loading time. Remove the unwanted stuff and get a faster web hosting than your competitors.

Content Still Remains The King- If you cannot serve your customer you cannot survive. Content is an important medium to serve them. You have to develop highly informative content with brilliant graphic designs to keep them engaged. Videos are another good option due to mass consumption.

Tweak Your Website To Upgrade- It is 2020 we are talking about. The world is moving fast and you still want to catch your competitors while using a bullock cart. Well, this is the time to upgrade your existing website. You can redesign as changing trends and add new features. Improve the customer experience visiting it.

Include Voice Search- AI and Chatbots are already making headways. Now enters the voice search. Presently voice searches of Amazon Alexa, Siri, Cortana, Google assistant are enhancing the user experience. Put it into your SEO plans and you will beat your competitors in no time.

Read Also – Why Thin Content Still Ranks As A Top SEO Issue To Solve

Conclusion

When you are working on your website on-page optimization or off-page optimization, remember to analyze too. The regular analysis gives keeps you updated on the change needed. Have the super fruitful year 2020.

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